A Pea in the pod®
THE NEW YORK TIMES®
The New York Times commissioned Pickle Group to create an interactive microsite for Chevy. I was tasked to design the layout and develop wireframes with programmers ensuring an engaging user experience. The site invited the public to enter in a dialogue with Chevy asking what steps the auto company was taking to reduce it's carbon footprint on the environment. Users were also encouraged to submit their questions and comments online, those selected would be published in the Op-Ed section of The New York Times. An important feature of the site also allowed the public to search and read archived New York Times articles relating to environmental issues.
